You may not have seen us around in a while. Between a global pandemic, a new baby, and a full client roster, we’ve been a little quiet on the social front.
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With its recent January 2020 Core Update, Google caused some shifts in the search world. While most of these changes affect larger brands and websites with larger traffic, it does have a trickle down effect to smaller businesses as well.
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It’s officially the New Year, which means it’s officially resolution time. When it comes to business, for many of us this means a renewed commitment to all that marketing “stuff” we let fall by the wayside during the busy holiday season.
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Here’s the deal though - While it may seem easier to push it off to the new year, a successful marketing strategy doesn’t happen overnight.
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Ahhh… the ultimate question. How can I get more people opening up my emails? It’s something every business owner or marketer struggles with at some point, and now that we've talked about how to increase your email subscribers, it’s time to talk about engaging them. It’s a constant balancing act between investing time in your email marketing strategy and feeling like it’s not making enough impact.
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We've all been guilty of it. We've been told that we have to create content for SEO, marketing or advertising purposes so we've forced ourselves to write a blog post. It usually begins by sitting in front of our computers only to be distracted by Pinterest before typing the first sentence.
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